SERVICES
Influencer Marketing
Digital Advertising
MANDATE
Toro Matcha called on Voice Influence to promote the launch of its four new matcha-based flavours trought public figures.
GOAL
Spread the word about the new matcha-infused energy drink. Drive traffic to the website and increase brand awareness in Quebec city.
WHAT WE HAVE DONE
- With the client’s collaboration, we created a discovery box that included all of the flavours of Toro Matcha.
- We made branded sales funnels to increase traffic conversion.
- Selection of three macro-influencers as well as a dozen micro-influencers.
- Campaign activation with a specific guideline for the influencers.
Influencers
Trudy
Charles Montigny
Noemy Petit
and 10 micros-influencers.